Like the seeker who searches for underground water by using a dowsing rod, devising business angles and strategies takes on the same meticulous methodology. Finding water in the desert is like developing the next big idea.
Further more effectively monetize on the discovery and the efforts to unearth it. The idea that posses an unrealized potential without an efficient operational schematic on how to bottle, position and capture market share remains barren in the desert.
The business diviner is one that goes beyond developing and nurturing an idea to laying a strategic pipeline that disrupts the market with a prescribed solution.